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Best Sports Betting Sites in the UK for 2024

Choosing the best online sports betting sites in the UK was a great challenge, but Gambling ‘N Go has a dedicated team. Combining the best of promotions and fixed odds with security and reliability resulted in our list, counting only on websites punters can trust.

From the information summarized below, bettors from the United Kingdom will be able to pick the websites that offer the best payment and betting conditions. Unlike punters in other countries, those users have the advantage of being backed by the most reputable licensing authorities out there. In other words, your bets and winnings will be safe if you opt for trustworthy sports betting sites.

🏆 3 Best Online Sports Betting Sites in the UK - Top Rated Sportsbook Review in May 2024

£30 free bets for just £10!
4.7 (148 ratings)
  • Straightforward registration
  • Exclusive poker software
  • Betting app
Read William Hill Review Quick info


  • Website: williamhill.com
  • Online Since: 1998
  • Min. Deposit: €5
  • Payout Speed: 4 hours – 5 business days
  • Game types: Baccarat Bingo Blackjack Craps Jackpots Live Casino games Poker Roulette Slots Sports Betting 5+
  • Licenses: UK Gambling Commission Gibraltar Gambling Commissioner Malta Gaming Authority
  • US Players: Not Accepted
  • Payment Methods: Visa MasterCard PayPal Bank Transfer Skrill ecoPayz Neteller PaySafeCard3+
  • Platforms: iOS Android Windows Mac
  • Customer Support: Live Chat Email Twitter (X)
100% Match Bonus up to $200! + 100 Spins
4.7 (176 ratings)
  • Free Spins Offers
  • Hundreds of Slots and Large Jackpots
  • Live Chat Support
Read Karamba Review Quick info


  • Website: karamba.com
  • Online Since: 2005
  • Min. Deposit: €10
  • Payout Speed: Up to 48 hours
  • Game types: Baccarat Blackjack Live Casino games Poker Roulette Slots Jackpots2+
  • Licenses: United Kingdom Gambling Commission Remote Gaming Regulations of Malta Irish Betting License and regulated by the Lotteriinspektionen
  • US Players: Not Accepted
  • Payment Methods: Visa MasterCard Neteller Skrill Payz AstroPay1+
  • Platforms: Windows Android iOS
  • Customer Support: Live Chat Email
Welcome Deposit Bonus of up to 500 Free Spins!
4.7 (162 ratings)
  • Great betting variety
  • Live Chat
  • Sportsbook & Casino app
Read NetBet Review Quick info


  • Website: netbet.com
  • Online Since: 2001
  • Min. Deposit: €10
  • Payout Speed: 24 hours
  • Game types: Baccarat Bingo Blackjack Game Shows Jackpots Live Casino games Poker Roulette Slots Video Bingo5+
  • Licenses: UK Gambling Commission Malta Gaming Authority
  • US Players: Not Accepted

🏆 How to Choose the Best Betting Site in UK

There are several parameters necessary to consider a sportsbook in the UK as one of the best out there. In fact, there are websites that are not even legally operating. Therefore, trust GNG to check the criteria we hold necessary to approve sports betting websites, such as:


License and Security

How to Choose the Best Betting Site in UK

UK punters should only bet on websites that are duly licensed to offer their markets in the United Kingdom. Fortunately, all the best online sportsbooks we recommend are 100% licensed, so following our recommendations equals no worries.


Bonuses and Promotions

Free bets and deposit match bonuses are great additions to multiply the numbers of bets on sports. They come with certain terms and conditions, and evaluating their adequacy is an important step.


Compatibility and Experience

The interface of a website and sports betting app for UK punters is a significant parameter. It not only makes it a much better experience but also helps during live betting.


Markets and Odds

Besides the variety in sports, the best online sports betting sites in the UK should provide enough lines with odds in line with the overall market. Checking the levels of fixed odds may take a while if you do not have a website like GNG to help you out.


Deposits and Withdrawals

Depositing and withdrawing money from sportsbooks in the United Kingdom should be easy and favourable to the user. Besides minimum and maximum amounts, it is essential to check the payout speed and if there are any fees.

Those parameters are important and already covered in all the sports betting reviews by Gambling ‘N Go. Besides, we identify information on the types of bets and hidden opportunities most punters would pass by. Therefore, trust what our team of specialists prepared, rather than losing several hours studying the terms of each website.

💵 How to Bet on Sports in the UK

☑️ How UK Sports Betting Sites Set Lines

Understanding how UK betting sites set lines and odds is essential to know when a wager is worth your money. Those sportsbooks count on odds compilers, automated to some degree but also counting on specialists, to determine the odds. They usually consider possible weighed outcomes, their desirable commission (the house’s profit), possible betting patterns, and the odds offered by competitors.

Some punters might get confused by the concept of “fixed odds”, but keep in mind they do alter, and a lot, until the event. If the bet is placed, then those fixed odds are granted, but they keep changing for other punters. That happens because all the aspects considered for setting the lines tend to change with time, and not adapting odds would result in large losses.

Punters who desire to look for an alternative system could prefer exchange bets, better explained below.

☑️ UK Sports Betting Sites Odds and Margins

When staring at a sports betting platform, punters will be able to define how they want to look at odds. They may be displayed in three different formats:

Those odds include profit margins that keep the sports betting site working. That is why the calculation surpasses 100% and considering the websites with the lowest margin guarantees better winnings.

⚠️ Are Online Sports Betting Sites Legal in the UK?

Sports betting is regulated by the United Kingdom Gambling Commission, the popular UKGC that authorizes the websites we recommend. It was formed by the Gambling Act of 2005 and currently controls all other gambling alternatives. In order to be legitimate, a sportsbook must acquire the UKGC license or have one of the whitelisted ones:

Therefore, if a sports betting site does not restrict UK punters but does not hold a license from those places, keep away. It is relevant for punters because that is how they have the assurance that bets are conducted fairly and that the winnings are granted.

Bettors can start from the age of 18 years old, and there are no taxes applied to their winnings from sports betting within the UK. That is thanks to the Gambling Act of 2014, responsible for the Remote Gaming Duty, which makes bookies pay 15% on all placed bets. Therefore, punters do not pay for the taxes because they were already paid upfront.

Besides, there are alternative dispute resolution services approved by the UKGC to assist gamblers. Among them, the Independent Betting Adjudication Service (IBAS, up to £10,000) and GambleAware. If they are mentioned in the websites you are betting on, that is an additional “layer” of security and tranquillity.

Long story short, UK punters are free to bet on online sportsbooks, regardless of their country of origin. They need to be at least 18 years old and to make sure those websites are duly licensed by the aforementioned authorities. Other than that, other parameters such as auditing companies, live support, and encryption are great additions.

🏈 Popular Sports and Markets to Bet On in the UK

popular gamesOur reviews made it clear that the variety of sports usually range between 30 and 50 options, considering eSports. It would be overwhelming to acknowledge all at once, so first get used to the most popular sports markets offered in the UK.

💵 Types of Bets in the UK Sports Betting Sites

After signing up for one of the best online sports betting sites in the UK and choosing a favorite sport, there are countless betting types. We know it may seem impossible to choose at first, but that is only for the first minute. First, decide if you would rather have the sportsbook fixed odds or opt for a betting exchange.

The traditional sports betting platform count on lines decided by the sportsbook’s team and software. Betting exchanges, on the other hand, are governed by the deals between punters. Although there is no house’s margin within the odds, the sportsbook will collect a small commission for every exchange bet.

Then, we have the option for some different kinds of bets. Among the most popular, spread bets allow punters to focus on fictitious advantages or disadvantages, disregarding the real results of a match. On the other side, special or prop bets ignore the winner completely and tries to guess particular events or statistics that may come true.

Another great opportunity is to get the best odds through outright bets, which are normal bets only placed long before the event.

Finally, whenever choosing a bet in a sportsbook, notice it is possible to add up several bets to the slip at once. Those are accumulator bets, which can result in incredible winnings and conclude wagering requirements much faster. However, as with anything related to betting, that also means there is a greater risk of losing.

Now, all those bets are often placed as pre-match bets. With live streaming and the excitement of a real match, live betting is also a great alternative.

🖥️ Live or In-Play Betting and Streaming for UK Punters

In-play wagering allows a degree of excitement that cannot be experienced through pre-match bets. Those who do not believe that never tried streaming with both thoughts and hands dedicated to finding the best opportunities in terms of odds. Of course, there are also those punters who prefer to set their bets and simply watch for the results.

The number and variety of markets change compared to pre-match bets, especially as the match goes, to keep it fair – for both the punters and the sportsbook. However, while all sportsbooks allow live betting nowadays, only a few of them offer live streaming. Those who do not have that possibility only show statistics and animatic graphics.

UK punters who consider that possibility relevant can rely on two favorite online sportsbooks for live bets:

✔️ William Hill – they stream dozens of thousands of events every year, from an enormous range of sports, including football and horse racing. With their schedule, punters acknowledge which events and when they will be streamed.

✔️ NetBet – the famous sportsbook offers NetBet TV for its punters. Like what users of William Hill will notice, it is necessary to have a positive balance or have recently placed a bet to view the streaming.

Therefore, in case in-play betting does sound fascinating, or even if you are just curious, prefer one of those two. With live streaming, punters can actually experience the same degree of excitement as if they were betting on site – such as it happens with horse races.

💵 Best Online Sports Betting Bonuses and Promotions in the UK

BonusesBonuses are a great way to increase the number of bets one can place, regardless of the sport or event. They come in varied shapes and terms, and knowing which one you are accepting can be the difference between being lucky and getting winnings locked.

🖥️ Best UK App to Bet on Sports in 2024

Using UK sports betting apps has the same level of security and navigability as the browser betting platforms. Better said, that is assured when the punter opts for downloading UK sports betting apps from the websites we evaluated and recommended.

While the browser websites are accessible with virtually any mobile device, the apps are more restricted. Usually, there are only versions for Android and iOS devices, normally comprising both aged and the newest releases. The most popular choices when it comes to sports betting on apps are:

🥇 William Hill – Available for both Android and iOS, it applies its expertise from over 20 years of online betting in a perfectly balanced app. From sports betting to the cashier and their live support, everything is accessible via the app.

🥈 Karamba – The only one that manages to keep its Android app on Google Play. It also has all the website features and can be downloaded for iOS devices.

🥉 NetBet – They have an exclusive app bonus for those who bet using their app, either on Android or iOS devices.

📱 Mobile Sports Betting in the UK

Choosing between apps and mobile browsers to bet on sports is a matter of preference. The fact is that gambling from mobile phones or tablets is increasingly common nowadays. Among the many advantages, it is worth highlighting:

💳 Payment Options at UK Betting Sites

payment optionsDeposits are not only how you start betting but the first step to activate free bets without wagering requirements. Therefore, it is relevant to pick the right alternative from the start, as you want the money to be available as soon as possible. Also, bookmakers often require that same deposit method to be used for withdrawals, so choose wisely.

Minimum deposits start considerably low, around £10, which is also enough to trigger a free bet bonus. By the way, pounds are almost always included as a possible currency. Withdrawals are not much different, and bookies do not add fees most of the time – although institutions and companies responsible for the transfer do.

Among the most popular deposit and/or withdrawal methods, we should highlight:

👍 Online Sports Betting Tips for UK Punters

Thanks to the advice, reviews, and guidelines by the GNG team, now every UK punter can be ready to bet safely. In order to extract the maximum benefit from what you have learned from us, top up your new knowledge with the following tips:


Each one of the top online sports betting sites in the UK has its own advantages and benefits. Therefore, each punter will choose one as the best, according to personal needs regarding payment, bonuses, and bets.

Free bets in UK sports betting sites can be triggered with a deposit or even by using an app to bet (NetBet). In all cases, it can only be redeemed once a qualifying bet is set, and therefore an initial deposit is necessary. After the result, the punter receives the free bets.

Less than two or three minutes, as all the information sportsbooks need is easily added to their form.

UK’s punters are especially fond of prepaid cards and e-wallets, namely Paypal. Fortunately, they are featured in the best online sportsbooks in the UK.

Yes! UK residents over 18 years of age can gamble on websites that are duly licensed by the UKGC or one of the whitelisted jurisdictions.

Like with the betting websites, an app can be a better suit for a punter according to specific needs. In terms of reliability, all those listed in this article are duly safe and efficient.

Yes, most sportsbooks allow a cash-out feature for its users in specific conditions, which results in profit before the match ends.

Yes, sportsbooks reserve the right to ban accounts with illegal or suspicious behaviour, or at least limit them in some manner. To prevent that from happening, never register more than one account on one website, especially if the intention is to get more bonuses.

William Hill and NetBet allow live streaming for bettors with money in their account or who have recently placed a bet.

No. The ones we listed are the best among the safe possibilities, but there are frauds out there, websites without a license that might not pay their users.

🔎 Looking for casino sites? Here are the best casino sites in the UK.